5 Ways to Build Customer Retention Into Your Growth Model

by Karl Stark and Bill Stewart

As you build your business, think about how to ensure that your customers stay with you as you grow.

Read article here
http://www.inc.com/karl-and-bill/5-ways-to-build-customer-retention-into-your-growth-model.html?cid=em01017week36b&nav=su

9 Tools for Building Customer Loyalty

Don't let customers go after one purchase. Win them back with a follow-up program.

Read article and tips here
http://www.entrepreneur.com/article/54792

Direct Sales – Customer Referral Programs and Loyalty Programs

Posted by Shelly Hill, Administrator - Work At Home Business Options

Does your direct sales company have a customer referral program or customer loyalty program in place? If not, you can set one up on your own! Offering a referral program and loyalty program to your established customers is a great way to get their repeat business and the business of their friends, family and co-workers.

Read her post here
http://www.workathomebusinessoptions.com/2012/10/19/direct-sales-customer-referral-programs-and-loyalty-programs

Keeping Loyal Customers Loyal

"The long-term goal for most marketers out there is to gain customers and successfully keep them coming back for more," writes Kristen Gregory at the Bronto blog...That's where loyalty programs come into play—and for email marketers, they fall into two general categories..."

Read article here
http://www.marketingprofs.com/short-articles/2541/keeping-loyal-customers-loyal